The latest sleepwear find at Costco includes a few character-inspired nightgowns for children, available in sizes 2T through 6X. Shoppers can choose from different designs inspired by popular Disney characters like Ariel, Elsa and other Disney princesses. Each gown, shown by @costcofam4u, is priced at $13.99.
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Why Parents Feel Nostalgic About These Costco Nightgowns
View this post on InstagramThat nostalgic connection is a big reason parents are reacting strongly to these new Costco nightgowns. Many shoppers say the styles remind them of the exact kinds of gowns they wore growing up. While character sleepwear never completely disappeared, this specific style of soft, frilly nightgown became harder to find in recent years.
Related: Costco Brought Back the Space-Saving Organizer That Works in Every Room
Why Character Nightgowns Still Matter to Kids
Parents love sharing these kinds of nostalgic experiences with their kids. Buying similar sleepwear is a small way to recreate childhood memories while creating new traditions.
Related: Costco's New Food Storage 2-Pack Keeps Snacks Cool on the Go
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