Born Nikolina Kamenova Dobreva in Sofia, Bulgaria, Dobrev moved to Toronto at age two and grew up immersed in the performing arts, training in dance, gymnastics and acting before pursuing her dreams in Hollywood. Dobrev not only transitioned from Canadian teen dramas to American primetime hits to international blockbusters, but she's also leveraged her fame into lucrative partnerships with legacy brands like Christian Dior, Reebok and LUX.
With recent roles in Netflix rom-coms, action thrillers and horror comedies—plus high-profile brand deals that reportedly pay in the millions—Dobrev has proven that strategic career moves and entrepreneurial thinking can transform acting success into lasting wealth.
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How did Nina Dobrev become famous?
But it was The Vampire Diaries that transformed her into an international icon. When the supernatural drama premiered on The CW in September 2009, Dobrev took on the demanding role of Elena Gilbert—and then kept adding more characters. Over six seasons, she played the show's protagonist—plus Katherine Pierce, a 500-year-old vampire doppelgänger and several other variations. As you can tell from that sentence alone, TVD became a cultural juggernaut and would go on for eight seasons. While Dobrev exited the series after Season 6, the show still holds an 86% fresh rating on Rotten Tomatoes.
Dobrev and Somerhalder accept a People's Choice Award for The Vampire Diaries in 2014.Photo by Allen Berezovsky on Getty Images
Related: ‘Vampire Diaries’ Star Ian Somerhalder Just Reignited the Damon vs. Stefan War
How much did Nina Dobrev make from 'The Vampire Diaries'?
Although some on the Internet speculate that Dobrev earned $40,000 per episode on The Vampire Diaries, there’s no reputable source to tell us exactly how much. Despite playing multiple characters, she revealed that throughout her time on the show, she had to fight for pay equity with her male co-stars, revealing that ultimately, it was part of her decision to leave in 2015.
During her time on The Vampire Diaries, Dobrev had to constantly fight for pay equity with her male co-stars.Photo by Michael Loccisano on Getty Images
Dobrev has built an impressive film resumé spanning multiple genres. She appeared in The Perks of Being a Wallflower (2012) as Candice Kelmeckis alongside Emma Watson and Paul Rudd. But her biggest box office success came withxXx: Return of Xander Cage (2017), which grossed over $346 million worldwide and became Revolution Studios' highest-grossing film ever. She starred opposite Vin Diesel and Samuel L. Jackson in the action flick.
After The Vampire Diaries, Dobrev returned to the small screen in the 2019 sitcomFam (2019), but CBS canceled the show after one season.
What are Nina Dobrev's major brand endorsements?
Dobrev's brand partnerships represent a significant portion of her wealth and showcase her marketability beyond acting. In 2019, she became a beauty ambassador for Christian Dior, attending Paris fashion shows, the Cannes Film Festival and New York galas representing the luxury brand.
Dobrev also became a brand ambassador for the athletic wear collaboration between Reebok and Les Mills. As a fitness enthusiast known for her active lifestyle, the partnership aligned perfectly with her personal brand.
With a whopping 22 million Instagram followers, Dobrev can also command upwards of $100,000 per sponsored social media post.
The wine collection featured a California Cabernet Sauvignon, Pinot Noir, Chardonnay, Rosé and a Limited Reserve Napa Cabernet—all gluten-free, keto and vegan-friendly. In December 2021, Fresh Vine Wine went public on the New York Stock Exchange, raising $22 million in its initial public offering. Dobrev and Hough rang the closing bell at the NYSE to celebrate the milestone.
Beyond wine, Dobrev has invested in Smart Sweets, a Canadian-owned, female-led low-sugar candy brand that aligns with her health-conscious philosophy.
Is Nina Dobrev married?
Dobrev's most famous relationship was with her Vampire Diaries co-star Somerhalder, whom she dated from 2010 to 2013. Their real-life romance mirrored the on-screen chemistry between Elena and Damon that captivated fans worldwide. Delena forever!
Next up: Nina Dobrev’s Vacation Photos With Famous Friends Have Fans Saying ‘Shaun White Blew It’
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