"Puppy Bowl XXII celebrates the spirit of the underdog with a gameday celebration that combines the excitement of a sports matchup with uplifting adoption stories," Joseph Boyle, head of content at Discovery Channel, said. "By introducing new segments like our senior spotlight and enhancing fan-favorite elements, we are creating a deeper connection to our audience and delivering the most entertaining sports spectacular on television."
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What time is the 2026 Puppy Bowl?
The fluffy competition begins hours before Super Bowl LX! The 2026 Puppy Bowl will air at 2 p.m. ET.
The 2026 Puppy Bowl is a three-hour television event.
How to watch the 2026 Puppy Bowl?
The Puppy Bowl will be available for streaming on HBO Max and discovery+.
What will the 2026 Puppy Bowl winning team get?
Dan Schachner will be back for his 15th year to referee the game at Progressive Stadium.
Will any celebrities appear in the 2026 Puppy Bowl?
The Puppy Bowl is billed as the original and longest-running call-to-adoption television event. Viewers can watch Team Fluff and Team Ruff, both made up of dogs from shelters, compete against each other for the Lombarky trophy. According to a press release, the 2026 broadcast will "feature heartwarming adoption stories and show-stopping matchups."
What's new to the 2026 Puppy Bowl?
In addition to the Pro-Dog Halftime Showdown featuring Team Oldies and Team Goldies, new to the 2026 Puppy Bowl is a Barking Lot Tailgate party hosted by Raising Cane's Chicken Fingers. The TV event, which champions pet adoption, will also include an inside look at shelter staff cheering on their Puppy Bowl players.
How many dogs are competing in the 2026 Puppy Bowl?
For more information on the adorable pups participating in the 2026 event, head on over to PuppyBowl.com.
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