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ESPN is the latest to pull the plug on The Hoodie.
Bill Belichick might not care what anyone or any media outlet says about him, but he still is making headlines every day, which will be piled on with each loss his UNC team suffers. And there is a new angle on whatever happens, including an ACC win if it comes.
Belichick’s girlfriend Jordon Hudson has reportedly revealed that she and her man are engaged. He has not confirmed the nuptials.
When Carolina hired Belichick last December, he was inundated with national publicity, including being scheduled for the Hard Knocks series by NFL Films and HBO. That went away after Hudson wanted a producer’s role, saying she was Bill’s brand manager. Hulu’s documentary on Belichick’s first season as a college coach was scheduled then dropped.
But the biggest commitment had come from ESPN, which announced that UNC’s opening game against TCU would be moved to prime time on Labor Day night and, despite no other football on September 1, the Game Day Crew would do a special pre-game show.
The result of that game is hardly a secret although everyone at Carolina wishes it can be forgotten and believes the Tar Heels would have been better off opening with less pomp at mid-major Charlotte, the team they played in week two and won 20-3.
ESPN was hoping this would be a repeat of Deion Sanders’ debut at Colorado, which drew the first or second-most viewers for the Buffaloes’ first six games of the 2023 season (which was Belichick’s last with the NFL Pats).
Kurt Dargis, ESPN’s senior director of programming had said “the potential is there” for Belichick to draw Sanders-level viewership. The pre-game excitement in Chapel Hill and the sellout crowd in Kenan Stadium were unprecedented.
Dargis was right as the game drew 6.6 million for the first half of UNC’s eventual 48-14 loss to TCU. No numbers were available for the second half.
The Charlotte win and the 41-6 blowout over Richmond, another mid-major, raised hope that a coming storm could be averted. The 34-9 loss at Central Florida was on Fox and drew 2 million. The Clemson game in Chapel Hill on October 4 remained on the mothership’s prime station at the least desirable kickoff time of noon. The game drew 1.86 million for the first half, which ended 35-3 in the Tigers favor.
Carolina’s Friday night (10:30 EST) game at Cal will be on ESPN because it was contracted that way before the season. And if the Heels should pull off a win over the 14-point favored Bears, most people will have gone to bed long before it ended.
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Featured image via Associated Press/Nell Redmond
Art Chansky is a veteran journalist who has written ten books, including best-sellers “Game Changers,” “Blue Bloods,” and “The Dean’s List.” He has contributed to WCHL for decades, having made his first appearance as a student in 1971. His “Sports Notebook” commentary airs daily on the 97.9 The Hill WCHL and his “Art’s Angle” opinion column runs weekly on Chapelboro.Chapelboro.com does not charge subscription fees, and you can directly support our efforts in local journalism here. Want more of what you see on Chapelboro? Let us bring free local news and community information to you by signing up for our newsletter.
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