The energy drink market has grown significantly in recent years and it’s not expected to slow down anytime soon. Current projections estimate that it will be worth around $33 billion by 2030, and this latest innovation from Jumex and AriZona Beverages is poised to be part of the surge.
"At Jumex, we pay close attention to what our consumers want, and Jumex Energy is a direct reflection of that—vibrant, flavorful, and full of energy," Salvi Folch, CEO of Grupo Jumex, shared in a statement. "We are proud to continue growing our partnership with AriZona and to offer a product that delivers great taste and functionality to hardworking people who want a reliable energy source to power them through the day."
Jumex's New Energy Drinks: Debut Flavors, Ingredients
Jumex Energy Drinks aren’t flat. They pack a slight fizz and are described as being lightly carbonated. The new line is debuting in two fruity flavors, Mango and Strawberry.
Related: AriZona’s ‘All-Original’ New Collaboration Offers a ‘One-Two Punch’ of Flavor
The new Jumex EnergyTM line debuts with Mango and Strawberry flavors.Those who’ve been among the first to try it seem to agree that the beverages–both made with fruit juice–are not the same. One even took to Reddit two weeks ago, begging for more information on the new product because they “need a lifetime supply” of it and called it the “most delectable” liquid.
This also isn't the first time Jumex has worked with AriZona Beverage company on collaboration, and should history repeat itself and all go well, it likely won't be the last we hear of this dynamic duo.
Jumex Energy: Where to Buy
Those looking to try the fruit-forward energy drink are instructed to keep an eye out at local convenience store retailers, grocery stores, and wherever other Jumex or AriZona products are sold, as the new drinks are expected to be available now (if not in the coming weeks). Fans can also shop multipacks of Strawberry, Mango, or mixed packs via the official AriZona website ($24.99 for a pack of 12).
Next: ‘Ambitious’ New Energy Drink Brand Lands at 7-Eleven
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