Armani, who died at home, was one of the most recognisable names and faces in the global fashion industry.
He had been unwell for some time, and was forced to drop out of his group’s shows at Milan’s Men’s Fashion Week in June, the first time in his career that he had missed one of his catwalk events.
Starting with an unlined jacket, a simple pair of pants and an urban palette, Armani put Italian ready-to-wear style on the international fashion map in the late 1970s, creating an instantly recognisable relaxed silhouette that has propelled the fashion house for half a century.
At the time of his death, Armani had put together an empire worth over $10bn, which along with clothing included accessories, home furnishings, perfumes, cosmetics, books, flowers and even chocolates, ranking him in the world’s top 200 billionaires, according to Forbes.
Armani himself was the foundation of his style
Armani’s fashion vision was that of easygoing elegance where attention to detail made the difference.
In conversation, the designer’s disarming smile and exquisitely mild manners belied the tough businessman underneath, who was able to turn creative talent into a fashion empire worth over $10 billion. Never a merger nor a sale, Re Giorgio (King George) as the Italians call him, was always his own boss.
In 1975, Armani and his partner Sergio Galeotti sold their Volkswagen for $10,000 to start up their own menswear ready-to-wear label. Womenswear followed a year later.
The Armani suit soon became a must in the closet of the well-heeled man. And for women, the introduction of the pantsuit in the executive workroom was all but revolutionary. Dubbed the “power suit” with its shoulder-padded jacket and man-tailored trousers, it became the trademark of the rising class of businesswomen in the 1980s.
Armani hits Hollywood
The Hollywood connection earned him wardrobe film credits in over 200 films, and in 2003 a place on Rodeo Drive’s “Walk of Fame.”
Other longtime devotees included Jodie Foster, George Clooney, Sofia Loren and Brad Pitt. David and Victoria Beckham were the “face” of his 2009 underwear ad campaign.
“I love things that age well, things that don’t date and become living examples of the absolute best,” Armani said of his efforts.
Today, the Armani empire has an army of more than 9,000 employees, with women comprising half of the executive suite, along with seven industrial hubs and over 600 stores worldwide, according to figures released in 2023. Along with clothes and accessories, the company produces perfumes, cosmetics and home furnishings, as well as selling its own candy, flowers and even books. The designer opened his fifth multi-brand store on New York’s fashionable Fifth Avenue in February 2009.
Like many of his colleagues, Armani tried to give back some of the fame and fortune he amassed during the heyday of the “moda Milanese” which put Italian ready-to-wear at the center of the world’s fashion map at the turn of the millennium. Personally involved in several charity organizations devoted to children and a staunch supporter of the battle against AIDS, in 2002 Armani was named a U.N. goodwill ambassador for refugees.
In 2006, she orchestrated the top-billed wedding of actors Tom Cruise and Katie Holmes in a medieval castle outside Rome, while Uncle Giorgio designed the attire for both bride and groom.
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