Or perhaps not. Fans of Clarkson’s distinctive brand of automotive derring-do – where the cars take second billing to the curmudgeonly carry-on – are sure to be deflated upon hearing that the new Grand Tour stars are a duo of YouTubers plus a TikTok “sensation” best known for his wacky clips about trainspotting.
Leaks to the press suggest that Amazon thinks it has struck upon a winning combination of emerging talents who already have a following and, so goes the logic, will also appeal to Grand Tour viewers.
The Grand Tour new recruits Thomas Holland and James Engelsman (Photo: YouTube/Throttle House)
The other point is that “cooler, younger” hosts Grand Tour hosts are the last thing anyone wants. The middle-age, men-pottering-about vibe is part of the charm: people were drawn to The Grand Tour and, before it, the Clarkson era of Top Gear on the BBC, not because they cared particularly about the latest Maserati but because they enjoyed watching Jeremy Clarkson saying unkind things about the latest Maserati.
It was excruciating – and Evans was already a known quantity rather than a YouTuber trying to parlay 15 seconds of digital fame into a career on a relatively well-established institution such as The Grand Tour. But even after Evans abdicated, the effortlessly charming Matt LeBlanc of Friends mega-fame found it hard to fill the Clarkson/Hammond/May-shaped void. Fair enough, Top Gear recovered some of its momentum during its Paddy McGuinness/ Andrew Flintoff final hurrah – before a serious crash involving Flintoff in 2022 led the BBC to call time on the institution. But even at their best all they were doing was a watery cover version of peak Clarkson.
Francis Bourgeois has built a fanbase for his transpotting videos – but will they interest the Grand Tour’s heartland audience? (Photo: Jeff Spicer/Getty Images) square THE GRAND TOUR How even Jeremy Clarkson got bored of cars, thrills and 'banter'
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Is there a market for an expensive car-based documentary series? Almost certainly not. If there were, the schedules would be brimming with them. What people want is authentically grumpy middle-aged blokes tackling life one exasperating challenge at a time. That’s why we tuned into Top Gear and The Grand Tour – and why viewers can’t have enough of Clarkson doing battle with Oxfordshire planning regulations on Clarkson’s Farm.
It’s not the cars; it’s the personalities – and for that reason, it’s hard not to conclude that, before it has even left the garage, this all-new Grand Tour is on the road to nowhere.
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