The addition of two of the greatest athletes in modern history to UN Tourism’s roster of Special Ambassadors marks a major step forward in promoting the transformative power of sports tourism. Stephen Curry is celebrated as one of the greatest basketball talents of all time. He has led the Golden State Warriors multiple NBA championships and is widely credited with revolutionizing the modern game. Curry’s appointment as Ambassador for Sports Tourism will bring UN Tourism’s mission to the attention of a massive global audience and harness his energy to boost recognition of the power of sports tourism to create opportunity and drive growth.
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