Revenue and Marketing should be working on the same KPIs ...Middle East

Sometimes I speak with marketing people and realize they have no idea how their work affects revenue—and worse, they’re not even interested. It’s surprising, because the whole point of marketing is to sell, so keeping an eye on revenue should be second nature.

Hence then, the article about revenue and marketing should be working on the same kpis was published today ( Thursday 23/01/2025 - 01:36 PM ) and is available on hospitality net ( Middle East ) The editorial team at PressBee has edited and verified it, and it may have been modified, fully republished, or quoted. You can read and follow the updates of this news or article from its original source.

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