The field being prepped for the 2023 Holiday Bowl. Photo credit: @DirectTV_HB via X DirecTV has extended its agreement as title sponsor of the Holiday Bowl, Sports San Diego announced. Neither side would specify the length of the agreement. DirecTV began sponsoring the Holiday Bowl last year. After two editions at Petco Park, the Holiday Bowl will move to Snapdragon Stadium in when it is next played on Dec. 27. The game matches a top college football team from the Atlantic Coast Conference against current and former teams from the Pac-12.
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