TikTok Launches ‘Spotlight’ to Let Entertainment Marketers Tap Into Fan Content; Warner Bros. Touts Results of ‘Dune 2’ Campaign ...Middle East

TikTok may or may not be banned in the U.S. in early 2025. For now, though, it’s business as usual — and the popular video app has a new pitch for Hollywood marketers seeking to reach TikTok’s avid user base of more than 1 billion. The main entry point for TikTok is the For You […]

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