Halfway To Holiday Shopping: 3 Ways Business Can Prepare Now ...Middle East

June 25 has come and gone, which means the summer has just begun and Christmas is less than 6 months away. It also means that small business owners should begin planning for the holiday season. Small businesses should begin planning now for the all-important holiday shopping season. getty One cannot underestimate the importance of holiday shopping for retailers. According to a December 2023 survey from American Express, the holiday season is critical for any small businesses in terms of year-long profitability. The AMEX Small Business Trendex survey found that two in three small businesses characterize the holidays as being important to their overall financial situation. According to the

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