After leading the social media landscape, TikTok appears to be interested in challenging Google’s dominance in search. The company confirmed to TechCrunch that it’s testing the ability for users to take or upload a photo to find similar products in TikTok Shop. The feature, which was first spotted by X user Jonah Mazano, is available to all users in the United States and Southeast Asia. Users who have access to the new feature will see it in the form of a camera icon in the search bar in TikTok Shop. Say you’re at a restaurant and really like the plate you’re served on. You could open up the TikTok app and snap a picture of it to find similar items available for purchase on TikTok Shop. Or
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