Meta recently announced it is rolling out the Meta Verified program for WhatsApp Business users in India, Brazil, Indonesia and Colombia. Launched in September last year for WhatsApp Business, the verification was limited to Instagram and Facebook users until now. Similar to Instagram and Facebook, merchants who subscribe to the Meta Verified subscription service will get the verified badge along with impersonation protection if they share their business details with the company. Moreover, verified businesses can also get a dedicated WhatsApp channel for marketing purposes. WhatsApp Business users who purchase the subscription can also log in to their account from multiple devices and ev
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