In a bid to regain control of the U.S. House of Representatives, Democrats announced Tuesday that they will invest at least $35 million to reach voters of color in the 2024 election cycle. The eight-figure move is a historic investment, superseding the $30 million spent on attracting minority voters—from Latino, Black, Asian, and Pacific Islander/Native Hawaiian communities—in the 2022 midterm elections. [time-brightcove not-tgx=”true”] The Democratic Congressional Campaign Committee (DCCC), which is tasked with financing Democratic House campaigns, is calling the effort “P.O.W.E.R. the People.” The acronym stands for persuade, organize, welcome, educate, and reach. “Demo
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