JUPITER, Fla. — Many people check out customer reviews before buying a product, going to dinner or hiring a contractor. But how reliable are these reviews? Experts say hundreds of millions of online reviews are fake, impacting businesses. Chad Simkins, the owner of Storm Team Construction in Jupiter, is fighting back after 37 posts accused the contractor of leaving leaky roofs, destroying landscaping and leaving trash in their yards. “This was a low blow,” Simkins said. His small business specializes in replacing windows, roofs and doors. The wall of his Jupiter office is lined with honors and awards. WPTV Chad Simkins explains how the fake online reviews have impacted his J
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