Visit Tuolumne County Holds Inaugural Tourism Marketing District Workshop ...Middle East

Sonora, CA– Visit Tuolumne County (VTC) recently conducted its inaugural Tourism Marketing District Workshop at the Best Western Plus Sonora Oaks Hotel & Conference Center. The primary objective of this workshop was to provide information and education to the community, stakeholders, lodging property owners, and managers, as well as officials from Tuolumne County and Sonora, regarding the establishment and purpose of a Tourism Marketing District. VTC’s existing budget relies on a declining tiered percentage of the transient occupancy tax (TOT). Under the current agreement with Tuolumne County, VTC is mandated to identify an alternative sustainable funding source by May 2026. A commonly adopt

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