Petco Park, all ready for the Holiday Bowl from 2021. Photo credit: Screen shot, @UCLAGameday, via Twitter San Diego’s premier college bowl event has a new title sponsor — DIRECTV — as the city prepares for the Holiday Bowl at Petco Park in December, it was announced Thursday. Legends Global Partnerships represented DIRECTV in the negotiation of the Holiday Bowl title sponsorship. “We are sincerely so excited and proud to announce this partnership with DIRECTV,” said Dennis DuBard, president of Sports San Diego, the group that produces the annual Holiday Bowl game. “DIRECTV is a respected industry leader, a sports powerhouse and an incredible brand. We look forward to working close
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