EXPERTS have warned of stealth inflation which sees popular brands hike delivery fees to create a “silent budget killer”. Ordering a meal online is never as simple as it sounds, especially with all of the attached hidden fees. GettyExperts have warned of ‘stealth inflation’ as brands hike up delivery fees[/caption] And it’s not just food that the fee’s are associated with, but hotels and flights too. Speaking to GPB, Jeff Galak, professor of marketing at Carnegie Mellon University’s Tepper School of Business calls this method of “raising prices without raising prices – fee-flation”. This is also known as stealth inflation which sees brands lure customers in with sweet deals a
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