Behind the glitz of Apple’s April 20 “Spring Loaded” event, which featured new iMacs, iPads, and a Willie Wonka purple paint job for iPhones, Apple quietly announced a tiny tweak to its operating system.It will have major repercussions for user privacy and the digital ad industry.The change affects Apple’s ID for Advertisers (IDFA), an identifier that allows the digital ad industry to track iOS users’ activity across apps to better target ads and measure the effectiveness of marketing campaigns. Until now, users have had the option to opt out of being tracked by flipping a switch in the settings menu. But with the release of Apple’s latest operating system, which rolls out today (April 26),
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