Wooing a different audience ...Middle East

Cultural by : (Daily Sun) -
WITH his vernacular Chinese education and a love for music, singer-songwriter Firdhaus Farmizi did not expect that he would inevitably end up as a music sensation.When the 22-year-old released his single Gulf of Alaska in the middle of last year, the song turned out to be a huge hit on Douyin, the Chinese version of TikTok, with over 170 million views. The song has chalked up more than 3.5 million views on YouTube.“When I wrote it, I thought it was a good song. But I never really thought it would be such a big deal in China, and I’m very grateful for it,” Firdhaus told theSun.He explained that learning Chinese was initially his father’s interest, but due to time constraints, his father could

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