Taiwanese government cautions people against changing their name to ‘Salmon’ in order to grab free sushi ...News

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Taiwanese registry offices have been flooded by people asking to change their name to ‘Salmon’ in response to a promotional campaign by a sushi restaurant chain. Officials have asked the public not to waste government resources. The craze, dubbed ‘salmon chaos’ by the local media, was prompted by the Japanese chain Akindo Sushiro. As part of the two-day promotion, which ended on Thursday, anyone whose name included ‘Gui Yu’ – the Chinese characters for ‘salmon’ – could enjoy a free all-you-can-eat meal with five friends, while those whose name contained at least one character would get a hefty discount. Lovers of free sushi flooded the

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