Holiday traditions come in all forms from decorating the Christmas tree and baking cookies to watching a beloved holiday performance. Now, one iconic holiday ballet is getting a fragrant new twist.
Pura has teamed up with New York City Ballet to launch a two-fragrance collection inspired by George Balanchine’s The Nutcracker. The collaboration brings the magic of the beloved production into the home with two new scents, Nutcracker and Sugar Plum Fairy, each designed to capture a different element of the holiday classic.
The Nutcracker fragrance takes inspiration from a crisp December night in New York City. Its scent notes include pine needles and ginger, with a heart of cardamom, fir balsam and roasted pecans. Brown sugar, cedarwood and caramel round out the fragrance, creating a warm, festive scent reminiscent of Christmas trees, holiday treats and the city during the most wonderful time of the year.
Sugar Plum Fairy offers a softer, more whimsical take on the ballet. The fragrance opens with bergamot and pomegranate before moving into notes of juicy plum, peony and nectarine. Sandalwood, musk, amber, fir balsam and vanilla create a warm finish inspired by the grace and movement of the iconic character.
“Dance and fragrance both move through space and leave something behind—a feeling, a memory,” Mara Dumski, Pura’s chief fragrance experience officer, said in a statement shared with Parade. “With New York City Ballet, we wanted to bottle that feeling: the grace of the performance, the nostalgia of the holidays, the wonder of watching The Nutcracker for the first time—or the hundredth.”
Related: Pura Just Added 7 New Holiday Scents, and They Smell Like the Best Parts of the Season
The partnership is the latest in Pura’s ongoing collaborations with cultural institutions and recognizable names. The brand has previously teamed up with Pantone, The Metropolitan Museum of Art, Calm, and Malala Fund to translate different cultural experiences into fragrance.
The new Nutcracker-inspired scents are not the only new items in Pura’s growing scent collection. Earlier this season, the brand debuted seven new seasonal scents to its holiday collection, spanning three categories: Holiday Spice, Cozy Christmas, and Winter Pines.
Pura’s Nutcracker collection is available starting November 27 at Pura.com.
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