While India stands to earn millions from the ongoing five-match T20I series against the West Indies, the CWI board will not receive a single penny from the series' broadcasting revenue. The shocking difference has once again highlighted the financial struggle faced by smaller cricket boards. Earlier, Sunil Gavaskar furious with Shamar Joseph after the Arshdeep Singh incident.
He revealed that a bilateral series in India could generate between $20 million and $30 million, but none of that money would go to Cricket West Indies under the current system. Dehring believes the existing financial model heavily favours countries with huge audiences, leaving teams like the West Indies struggling to earn money even when they travel to play international cricket.
CWI CEO recalls West Indies’ golden financial days
The Cricket West Indies CEO has also recalled the time when nine of the 10 ICC member countries voted to change the financial model of international cricket. Before that decision, host nations generally paid visiting teams a guaranteed touring fee.
Dehring further explained, “To understand how this happened, you have to go back to 1997. I was fortunate, or unfortunate, to be around when the ICC member countries voted to change the financial model that underpinned world cricket. Until then, West Indies was a very attractive team, and everybody wanted us to tour.
CWI CEO slams ICC's unfair financial system
The CWI CEO has pointed out that the BCCI could earn huge amounts from its population of around 1.5 billion, while the West Indies had much smaller markets, including Antigua, with around 100,000 people, and St Kitts, with around 30,000.
He signed off by saying, “It was palpably unfair. We were outvoted nine to one by the ICC member countries. At the time, I said that this decision had effectively signed the demise of West Indies cricket because it took away our main source of income.”
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