Italy has given us plenty of foods we’ve happily adopted as our own. Pizza and pasta hardly need an introduction, and these days, everything from burrata to pistachio cream seems to be having a moment. Now, another Italian favorite is hoping to earn a permanent spot in American kitchens.
Rio Mare, which bills itself as the No. 1 tuna brand in Italy and across Europe, is expanding its presence in the United States. The brand has been a staple in Italian pantries since 1965 and has since expanded to more than 50 countries. Now, after more than 60 years of winning over European tuna lovers, its signature pink cans are popping up on American grocery store shelves.
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The timing couldn’t be much better. Premium tinned seafood has become increasingly popular in the U.S., with shoppers embracing it for everything from snack boards and easy lunches to salads and pasta. But Rio Mare isn’t simply another trendy newcomer in a colorful tin. It’s a brand Italians have been eating for generations, and it’s bringing a decidedly Italian approach to something most of us already keep in the pantry.
Related: We Asked 3 Chefs the Best Thing To Make With Canned Tuna, and They All Said the Same Thing
What Makes Rio Mare Tuna Different?
View this post on InstagramRio Mare takes a decidedly Italian approach to canned tuna by keeping things simple. Its Tuna in Olive Oil contains just three ingredients: yellowfin tuna, olive oil and salt. The olive oil comes entirely from Europe, including Italy and Spain, and unlike water-packed tuna, it’s meant to be part of the experience rather than something you automatically drain away.
The brand says its yellowfin tuna is selected for its firm texture and mild flavor, and the fish is cleaned by hand twice before being packed. The result is larger, solid pieces of tuna rather than the softer flakes you might expect when you crack open your usual can.
I Tried Rio Mare Tuna
Courtesy Jim Hoffman
I recently got a chance to try Rio Mare for myself, and as far as canned tuna goes, it’s excellent. The first thing I noticed was the texture. The tuna is noticeably firm and meaty rather than soft or overly flaky. There are substantial pieces that hold together when you take them out of the can.
The flavor is mild without the strong fishiness that can sometimes accompany canned tuna. And don’t dump the olive oil down the drain. It keeps the tuna moist while adding a subtle richness that makes the whole thing taste like an upgrade over your typical pantry can.
It’s the kind of tuna I’d be perfectly happy eating straight from the can, with some good crackers, a Niçoise salad or even a light pasta sauce. But getting fancy isn’t necessary; Rio Mare would be just as at home in an old-school tuna melt.
Related: This Trendy Tinned Fish Brand Is Coming to Aldi and Fans Are Ready to Stock Up
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