On July 20, the Dubai-based airline introduced its new U-Dream Headrest, calling it a "game-changing new seat addition" designed to give economy travelers "a whole new level of support and comfort inflight," according to a press release.
The leather, U-shaped headrest is padded for full neck and head support, with flexible side wings that fold inward to cradle the head and keep it from slumping forward or to the side during sleep.
How the Design Adapts to Every Passenger
Emirates/PressEmirates/Press
The headrest moves vertically and tilts to fit passengers of different heights and body types, aiming to deliver a more personalized level of comfort than a standard seatback. Emirates says the design has been independently tested and verified to meet the European Union Aviation Safety Agency's regulatory standards.
Where and When You'll Find It
Emirates' New U-Dream HeadrestEmirates/Press
The full A350 fleet is expected to have the feature by the end of the year, and it will come standard on all 270 Boeing 777X aircraft Emirates has on order. Starting in 2027, the airline plans to retrofit most of its Airbus A380S and Boeing 777s as well.
View this post on Instagram"It's another innovation that shows our commitment to customers and cements our economy class as the best."
The Bigger Race for Economy Class Comfort
Air New Zealand, meanwhile, launched Economy Skynest pods in April, giving long-haul passengers the option to book time in one of six private, bunk bed-style sleeping alcoves, complete with a mattress, sheets, blanket and pillow.
And with these new upgrades, it looks like the days of dreading long-haul economy flights may finally be coming to an end.
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