SoundCloud announced Tuesday it would become the first streaming service to link subscriber payments directly to the independent artists they support, a move welcomed by musicians campaigning for fairer pay. At the moment, streaming services like Spotify, Deezer and Apple put royalty payments into one big pot and dish them out based on which artists have the most global plays. Many artists and unions argue this system is grossly unfair, giving a huge slice of the pie to mega-stars like Drake and Ariana Grande while leaving almost nothing for lesser-known musicians. From April 1, SoundCloud will start using a new system in which the royalties taken from each individual subscribe
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