The shop, situated in Chipping Norton in the Cotswolds, was first opened in 2020 after the Diddly Squat team grew tonnes of potatoes, not expecting the results that came with it.
"We hope the shop and our produce reflects that honesty," its mission statement reads. "No pretending. No dressing it up. Just good food, from good people, grown in good soil."
The shop alone has almost 3 million followers on Instagram, so it wasn't all that surprising to see a queue meandering outside and behind the shop, with visitors from across the UK and Europe who had travelled specifically to the Cotswolds to visit the shop.
As you wait to enter the shop you are greeted by fresh fruit and vegetables before a fridge filled with pork-based products and another with Clarkson's own Hawkstone Brewery brand and fresh milk.
Stacked together were candles that read 'This Smells Like My B*****ks'. It was a rookie mistake to give it a whiff and I'll certainly never be doing it again. According to Clarkson, the wax is made from his own farm bees and is blended to smell like his old car seat.
Instead, as I walked around the shop, I bought a carton of chocolate milk and a packet of lightly salted crisps, all of which had ingredients home grown at Diddly Squat – and it didn't break the bank either.
And if you're not visiting for a spot of shopping, the grounds themselves are a lovely ode to Clarkson's Farm, with signs aplenty pointing to the Prime Video series, and some parts you're able to sign and write messages on during your visit (though others are completely off limits for any writing).
Food is also served at the bar with brunch and lunchtime offerings including bacon, sausage and fried egg buns, the latter of which includes local eggs from Cackleberry Farm.
Some of the lunch options include The Big View ("the off the telly one") – a beef burger with onions caramelised in Hawkstone lager. There are also vegetarian, plain and sausage options too.
We can expect some nods and potential visits to the farm shop this season, with the first four episodes on Prime Video now.
Last season, Jeremy set up the Farmer's Dog pub, what new venture does season 5 hold?
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