The upbeat single became a massive international success after reaching No. 1 on the UK Singles Chart in early 1970, where it stayed for five straight weeks and became the first new chart-topper of the decade.
The single eventually reached No. 5 on the Billboard Hot 100 in the United States and sold more than one million copies there by April 1970, earning a Gold certification from the RIAA.
Although Burrows originally hoped to release the track under his own name, producer Tony Macaulay wanted the song attached to a group instead. That decision led to the creation of Edison Lighthouse, a London-based pop band formed in 1969.
“Love Grows (Where My Rosemary Goes)” rose rapidly on the UK charts after entering the Top 40 at No. 12 on Jan. 24, 1970. One week later, it jumped to No. 1 and stayed there for five weeks before being replaced by “Wand’rin’ Star” by Lee Marvin.
Outside the UK, the single also became a major international success. It reached No. 1 in Ireland and New Zealand, peaked at No. 2 in Australia, and climbed to No. 3 in both Canada and South Africa. In the United States, the song remained inside the Billboard Hot 100 Top 40 for 12 weeks.
More than 50 years after its release, “Love Grows (Where My Rosemary Goes)” found a new audience through TikTok in late 2021. The song experienced a huge streaming boost as users featured it in videos across the platform.
The lyrics focus on a free-spirited woman named Rosemary, with the narrator celebrating her unique personality despite her flaws. Lines such as “She ain’t got no money / Her clothes are kinda funny” became memorable parts of the song’s identity.
Related: 1975 Country Classic, Originally a Career-Reviving Song, Became a No. 1 Hit
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