Then ChatGPT, already much more invested in AI image generation, rolled out a substantial update called Images 2.0. Promises were made of a "step change" in accuracy, consistency, and instruction following.
Claude Design is focused on business and enterprise
Claude Design is available for Claude subscribers, and is intended, in the words of Anthropic, for "visual work like designs, prototypes, slides, one-pagers, and more." It won't produce pictures of cats riding skateboards for you, but it will pull together a project slideshow, or a mock-up of an iPhone app.
This continues Claude's focus on business and enterprise: As well as coding with Claude, teams can work up prototypes and put together pitch decks. That may sound a little dry, but the new capabilities are actually quite versatile, and include spinning, interactive globes, as seen in the demo video.
Claude Design will produce editable slide decks for you. Credit: LifehackerI decided to build a slide deck showing off the value of Lifehacker, and gave the AI a few screenshots to work with for an idea of the style. Claude then asked me a few questions about what I wanted, including the mix of text and images, and how long the slideshow should be, before getting to work. You get to see the AI "thinking" and working through the steps of building the graphics in real time.
When the finished work was presented, it was impressively polished—and Claude Design gives you everything you need to export your work somewhere else. One of the most useful features is the way you can tweak the visuals after they've been created—on my slide deck, I was able to tweak the accent color, fonts, and slide density with just a few clicks.
A mock-up of a potential Lifehacker news app. Credit: LifehackerIt's all slick, professional, and easy to get around; I could see a lot of companies using Claude Design right alongside Claude Code. For individuals, it looks like a useful way of putting together ideas for designing just about everything, including slide decks (though the AI tools inside apps like PowerPoint and Google Slides might suit you better).
ChatGPT Images 2.0 is focused on consumer as well as business use
Creating images is as straightforward as it always has been: Just click Create an image and explain what you want to see in the prompt box. People have been making complex Where's Waldo? images, infographics from scientific papers, and mock magazine covers; I was able to produce a quick comic strip about Lifehacker in minutes.
The Lifehacker comic—note the desk gets completely rearranged and the coffee gets hotter. Credit: Lifehacker/ChatGPTChatGPT also proved able to mock up two Lifehacker magazine covers, of varying quality: They certainly look realistic enough, and there are no obvious mistakes or typos, but at the same time they also have that generic feel that a lot of AI imagery comes with. You can tell that these covers represent the "averaging out" of all the magazine covers sucked up in ChatGPT's training data.
Choose your favorite Lifehacker magazine cover. Credit: Lifehacker/ChatGPTThe new Images 2.0 model is also much better at pulling up real information from the web, so you can put together a cartoon map of Middle Earth (although it's copyright-savvy enough to not do an exact copy of Tolkien's work), or create an informative diagram about upcoming sports tournaments. I ran both those tests, and ChatGPT came up with impressive visual results.
As with Claude Design, you can use follow-up prompts to refine certain aspects of the slideshow or document design, without having to start again from the beginning. And your finished work can be exported into a variety of formats, including PDF and Microsoft Office-compatible file types.
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