Taco Bell, a unit of Yum Brands Inc , said on Monday it would launch its own version of a chicken sandwich this year, becoming the latest fast food chain to take a bite out of a category that is soaring in popularity. Taco Bell will compete against rivals including McDonald's Corp and Restaurant Brands International Inc's Burger King. The category was set alight in 2019 by a social media war between loyalists of chicken sandwiches from Chic-fil-A and Popeyes, another unit of Restaurant Brands.
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