One of the few consolations of lockdown was that many of us suddenly rediscovered nature and the great outdoors. Like anything restricted from human grasp, it became a tantalising, precious commodity, seized upon by Instagrammers like a shiny new thing, along with salutes to the sun and mashed avocado on sourdough. However, there’s one public figure who can’t be accused of being a Johnny-come-lately to this particular cause – the King.
Over half a century ago, as an earnest young prince, Charles was espousing the value of embracing our environment, of eschewing architectural carbuncles and restoring endangered species to protect biodiversity. His 1970 speech about chemically polluted rivers pre-dated Feargal Sharkey’s efforts by decades. Many of the nature-based alternative remedies he once advocated so “eccentrically” are now accepted complementary therapies. And what did he get for his pains? Headlines in the press about the “loon” prince chatting with his plants, and general head-scratching from everyone else.
View Green Video on the source websiteMeanwhile, since 2009, Waitrose Duchy Organic – which was founded in 1990 as Duchy Originals by the then Prince Charles – has contributed £50 million to the King Charles III Charitable Fund.
Such an image of Charles stands in sharp contrast to that offered by other documentaries. Channel 4’s Dispatches: the King, the Prince and Their Secret Millions (available on Channel 4 streaming) details how the monarch recently pledged to use profits from wind farms owned by the Crown Estate for public good, but made no mention of his Duchy of Lancaster wind farms – the palace’s only comment was to say the latter “operates as a commercial company”. The King, not legally obliged, has volunteered to pay tax on “what is left after public duty expenditure”, but these sums are not disclosed.
For any organisation in 2026, the question is, how easy is it to do things purely for good? The answer: impossible. Charles says in his Amazon doc, “I can only do what I can do, which is not very much.” And that’s the King speaking.
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