Hungerstation and Abdullah Al-Othaim Markets launch a strategic partnership to serve the HORECA sector ...Saudi Arabia

Economy by : (ٍٍٍSaudi Gazette) -
Hungerstation has announced a long-term strategic partnership with Abdullah Al-Othaim Markets, one of Saudi Arabia’s largest and most established national retail chains.The partnership aims to support the HORECA sector (hotels, restaurants, and cafés) through an end-to-end digital supply chain, combining Al-Othaim’s extensive retail footprint with Hungerstation’s technology and operational capabilities.Through this partnership, hospitality businesses will gain seamless access to Abdullah Al-Othaim Markets’ products across multiple digital channels.The collaboration is designed to serve the operational needs of the HORECA sector while improving the overall shopping experience for consumers through a unified operating model that connects supply and demand across an integrated value chain.The partnership builds on the existing relationship between the two companies and includes deep operational and technical integration, where orders are managed directly within Al-Othaim’s ecosystem. The existing integration includes dedicated fulfillment teams responsible for order intake, picking and packing, dispatch, and last-mile delivery, ensuring a reliable experience from order placement to final delivery.Commenting on the partnership, Hungerstation CEO Eng. Ali Aldamanhori said that this collaboration reflects the company’s focus on connecting national retail chains with the evolving needs of the hospitality sector, helping improve supply efficiency and customer experience across the Kingdom.Eng. Muaffaq Mubarah, CEO of Abdullah Al-Othaim Markets, added that the partnership supports Al-Othaim’s strategy to strengthen its digital channels and leverage technology partnerships to expand access and deliver a modern retail experience, combining Al-Othaim’s operational scale with Hungerstation’s digital and delivery capabilities.

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