Fans of the popular grocery chain have begun posting on social media about large, insulated cooler bags now available in dusty blue. They go for $8.99 each and hold a whopping 8 gallons, a storage capacity that should certainly come in handy this month for transporting festive goods between holiday celebrations. On that note, it should come as no surprise that the bags already flying off the shelves.
And it's simply a different and exciting color in general, with one fan calling it their "favorite" one "so far" in the comments section of an Instagram post promoting Trader Joe's new offering. "The best bag ever!" wrote another user, while someone else commented, "That’s nice the bottom is flatter than the other insulated bags ?."
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Trader Joe's regulars know that the cooler bag comes after a string of exciting tote bags that the beloved grocer has unveiled in recent months. Earlier this month, for example, a limited-edition large, green canvas bag became available just in time for the holidays. It's essentially the same size as Trader Joe’s original blue reusable bag, measuring about 20 inches wide and 14 inches tall. One large green tote goes for just $3.99.
Another limited-edition offering Trader Joe’s recently unveiled were the 2025 “mystery bags,” which include three different reusable shopping bags and go for $2.99 per pack. This year, one specialty bag from the pack has taken center stage: the “Flower Shop” bag. Fans are calling this new 2025 design one of the most beautiful additions to the lineup.
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