But winter is when Seaport lights up, literally. From mid-November through December, the district hosts Snowport, an open-air holiday market that now draws a million visitors each year. Lines often stretch the length of Seaport Common as locals and visitors endure the crisp harbor wind for a taste of its viral treats, one-of-a-kind gifts and lively performances from Boston musicians. "This lively event brings together a joyful crowd of holiday shoppers, making it an ideal way to share what we offer," says stall vendor Starboard & Co. co-founder Mary Conley. "We truly appreciate the festive spirit that the Snowport organization brings to the Market." As someone who grew up and lives just North of Boston, I'll say this: It’s worth dedicating an entire weekend to experience it properly.
Related: The Classic Boston Hotel That's Quietly Having a Moment This Fall
Snowport Market Must-Dos: Viral Treats and Shops
Boston, MA USA Nov 16, 2024: The Holiday Market at Snowport in Boston's Seaport District is a vibrant winter tradition from November 8 to December 29, 2024. A European-style holiday market, it features over 120 local and regional vendors, offering artisan crafts, specialty foods, and unique holiday gifts.As Starboard & Co.'s Conley puts it, “It’s tough to choose because every bite at the Market is absolutely mouthwatering—and yes, we’ve sampled them all! One standout is our booth neighbor Tuck’s chocolate truffles, which truly melt in your mouth. His son runs The Fat Cactus, the most popular beverage stand in the Market, where the hot chocolate creations are like decadent sundaes in a cup.”
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(I picked up a set of Christmas napkins for a holiday tablescape—and immediately wished I’d returned for the pajamas.)
When asked about favorite vendors, Conley adds, “It’s hard to choose just one—every vendor brings something creative and unique to the market, but our fellow home designers have especially inspired us. One in particular is our fellow Mainer La Marée Art, whose deep love for the New England coastline shines through in her beautifully handcrafted, functional art pieces. In addition, our booth neighbor, Niva’s Collections, crafts the most charming felt ornaments, décor and children’s toys. And of course, we can’t forget our friends at Flyn—their hats have become a true staple of Portland.”
Where to Stay: Omni Boston Hotel at the Seaport
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Food-wise, you’re well covered without ever leaving the building. Cocorico, the hotel’s coffee shop, is a go-to for beautiful pistachio-strawberry croissants and strong caffeine to fuel a full day out. Downstairs, The Sporting Club serves elevated pub fare and genuinely great lobster rolls (it is Boston, after all). Even though it’s freezing in winter, the rooftop pool is actually open for brave souls, and you’re rewarded with gorgeous river views. The hotel’s two towers offer different room price points—the Artist Tower and the Patron Tower—and there are always creative packages happening.
Right now, the Snowport package is especially worth it, granting instant skip-the-line access (a huge plus on weekends, when waits can stretch over an hour), 2 p.m. late checkout and free valet parking—all extremely valuable in congested, hard-to-park Boston. And starting December 14, there’s an extra holiday surprise. As part of a collaboration with luxury jeweler Angara, one lucky guest each night during the 12 days leading up to Christmas (December 13–24, 2025) may find a surprise under their pillow: a pair of 14k white gold, lab-grown, one-carat diamond stud earrings. Not a bad way to wake up.
Where to Eat
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Another neighborhood favorite, LolitaFort Point, remains one of the hardest reservations in the Seaport. Moody lighting, dramatic margaritas and a see-and-be-seen crowd combine for a high-energy night out. If you can snag a table, it’s absolutely worth it. For something new, My Girl has quickly become a draw since opening in early December 2025 beneath Mariel at 10 Post Office Square—a short ride from the Seaport. Inspired by the glamour of 1950s Havana, the intimate space features rich velvet booths, gilded details and artwork by modern Cuban artists, all designed by London-based designer Natalia Miyar.
Can’t-Miss Stops, Shops and Cafés
Entertainment Options: Boston goes big for the holidays. Choose the classic Boston Ballet Nutcracker at the Citizens Bank Opera House or right now, opt for Cirque du Soleil’s neon-lit, acrobatic reimagining of Twas the Night Before Christmas at the Wang Center—both make perfect Snowport weekend evenings.Lakon Paris Patisserie: A Boston favorite for good reason, Lakon is ideal for a coffee break between market loops. Order the pistachio latte (a local must), grab a kouign-amann or signature cube-shped croissants and warm up before heading back out. Elephantine: Just a short stroll from Snowport, this stunning bakery and café is as beautiful as it is delicious. Floral details, old-world decor touches and exquisite seasonal pastries make it perfect for brunch or a mid-afternoon pause.The Sweetish Fish: A playful Seaport stop with walls of colorful Swedish candy in constantly different rotations from Europe, from tart gummies to sour skulls to marshmallow finds. Great for a sugar hit, stocking stuffers or a nostalgic treat to take home.Related: The New England Island Town That Turns Magical at Christmas
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