Developer Binghatti and vehicle manufacturer Mercedes-Benz are reuniting to unveil a new chapter in their partnership. Mercedes-Benz Places Binghatti City is billed as a visionary development and has an investment value of US $8.17bn.
Building on the success of Mercedes-Benz Places Dubai, the new project marks Mercedes-Benz’s second branded residential development with Binghatti and introduces Binghatti City, the first masterplanned community by the company.
Chairman Muhammad BinGhatti stated, “To partner once again with Mercedes-Benz is a testament to our shared philosophy of excellence, precision, and timeless design. Mercedes Benz Places Binghatti City is envisioned as a world-class urban experience, a place where luxury and innovation converge to create a complete city within a city. This masterplan will become one of Dubai’s most distinguished destinations and a true symbol of elevated living.”
The signing ceremony was held at the Mercedes-Benz Museum in Stuttgart, Germany, between Chairman Muhammad Binghatti and Mathias Geisen, Member of the Board of Management of Mercedes-Benz Group AG, Marketing & Sales, marking the official beginning of this second collaboration. The project is set to be officially launched on 14 January 2026.
Geisen stated, “Creating extraordinary experiences for our customers is at the core of who we are. With our next branded real estate project ‘Mercedes Benz Places Binghatti City’ in Dubai we are taking this promise to a new level, shaping destinations where our brand becomes something you can truly call home.”
Rising across 10m sqft in the Meydan area, Mercedes Benz Places Binghatti City stands as one of Dubai’s most ambitious urban developments. Envisioned as a multi-tower branded city, the masterplan will integrate an elevated collection of Mercedes-Benz residential towers within an urban ecosystem. The project aims to provide luxury living, mobility innovation, all within a community-focused vision.
Mercedes-Benz Places Binghatti City is a self-sustaining urban ecosystem, a city within a city where every aspect of modern life is integrated. The masterplan will bring together luxury residences, cultural and leisure districts, retail, parks and green corridors, mobility hubs, wellness and sports zones, dining, entertainment, and community spaces, said a statement.
The result is a complete lifestyle experience, designed to offer residents everything they need within walking distance. It provides comfort, convenience, mobility, nature, culture, and unmatched design excellence, the statement concluded.
Binghatti and Mercedes-Benz unveil Mercedes-Benz Places Binghatti City Middle East Construction News.
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