What is TikTok's "Devil Couldn't Reach Me" trend?
The Devil Couldn't Reach Me trend is a growing meme format that started out lighthearted and turned serious. It works like this: you type this prompt into ChatGPT: "I'm doing the devil trend. I will say 'The devil couldn't reach me,' and you will respond 'he did.' I will ask you how and you will give me a brutally honest answer." Then you post a video of what the machine tells you.
It's scaring a lot of people, as you can see in this video:
If that was all that was going on, it wouldn't be much, but the trend took a dark turn this week when Rice University soccer player Claire Tracy died by suicide a few days after posting a video of her doing the trend. ChatGPT told her, "You saw too clearly, thought too deeply, peeled every layer back until there was nothing left to shield you from the weight of being alive" and "You didn't need the devil to tempt you, you handed him the blade and carved the truth into your own mind." Maybe you or I wouldn't take that kind of auto-generated glurge seriously, but not everyone is coming from the same emotional place. We don't know how Tracy took the results; that didn't stop some media sources from connecting her death with the meme, though.
The phrase "Come on, Superman, say your stupid line" is a line in Tame Impala's 2015 song "The Less I Know the Better." Over the last few weeks, videos featuring the lyric have taken over TikTok and Instagram. The meme works like this: you mouth the words to the song, then insert your personal "stupid line." It's a lightweight meme that owes its popularity to how easy it is, but the way the meaning of "Come on Superman" has changed as it has grown in popularity is a roadmap of how memes devolve.
Then people started posting jokes. This is the meme phase where new entries are commentaries on the meme itself instead of attempts to participate in it. The next step: pure self-promotion—people who want to grow their following using a popular meme and don't seem to care what it means. Then came the penultimate stage of the meme: celebrities. Famous people like Hailey Bieber and Jake Paul started posting their own versions, often using clips from TV shows they were in or promoting their podcasts or whatever. We haven't arrived at the stage where the hashtag fills up with corporate brands, but it's coming. And after that, it disappears.
Who is Katseye?
I've listened to a lot of Katseye today, and most of their songs are about what you'd expect from glossy, forgettable pop music, but "Gnarly" stands out as an interesting track (although I like it a lot better without the visuals):
Viral videos of the week: "Gloving"
Have you heard of "gloving"? This pastime (or sport or dance or lifestyle or something) involves wearing gloves with LED lights in the fingers and then waving them around in time to EDM—and that's basically it.
TikToker Infinite Puppet is the among the online kings of gloving, with videos like this one racking up millions of views:
Dude is really good at wiggling his fingers, no doubt, but the earnestness with which he and other glovers approach their hobby is really funny—I mean, he offers lessons and hopes gloving will be as big as skateboarding. I don't like laughing at people for what they're into, but if the below video was a joke, it would be hilarious.
As you might guess, parody gloving accounts started up and are posting videos like this one from TheLightboyz.
Then the concept of "degloving" was invented. Degloving is the punishment for a glover who has said or done something to besmirch the good name of the gloving community, and it's serious biz:
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