Royal Caribbean’s New Loyalty Program Changes Are a ‘Huge Deal,’ According to Fans ...Saudi Arabia

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Starting in early 2026, a new program called Points Choice will let travelers earn nights on any of Royal Caribbean Group’s three brands—Royal Caribbean, Celebrity Cruises and Silversea—and choose which loyalty program gets the credit for that sailing.

"Building on the success of status match, I'm excited to announce Points Choice, the next evolution, and how guests earn and apply loyalty points across our family of brands beginning in early 2026," Royal Caribbean Group CEO Jason Libertytold investors earlier this fall. "Guests will be able to apply loyalty points to the Royal Caribbean Group brand they prefer, regardless of which brand they are sailing with."

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For many cruisers, that’s huge. One Reddit user reacted simply: “This is awesome.” Another called it “very smart,” adding that it lets people pick the line that fits each trip—Royal for multigenerational family cruises, Celebrity for more relaxing, grown-up sailings, Silversea for splurge-y bucket-list routes—without feeling like they’re “wasting” loyalty credit when they switch brands.

Related: This is the Royal Caribbean Alaska Cruise to Book, Say Travel Advisors

There are important limits, though. The fine print clarifies that past cruises won’t be merged—Points Choice only applies to sailings after the new system goes live.

Still, compared to recent loyalty “enhancements” elsewhere in travel, this one actually gives cruisers more choice, not less. As one pleasantly surprised commenter put it:“Oh wow, a change that might actually benefit the consumer. I’m surprised.”

Sources:

Royal Caribbean Group WebsiteRoyal Caribbean BlogRoyal Caribbean Reddit

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