APPCORP, the holding company of Apparel Group has made a significant move into the real estate industry by launching KORA Properties. This new venture is said to mark a pivotal moment in APPCORP’s diversification and innovation strategy.
KORA Properties, which is billed as an integrated real estate development company, aims to meet the growing demand for properties, as the UAE continues to emerge as destination for real estate investment. This surge in demand is driven by the growing interest of global investors in Dubai. KORA Properties, with a clear vision to contribute significantly to the economy, is committed to developing a diverse range of real estate projects, including residential, retail, and commercial developments, as well as niche projects for the healthcare and hospitality sectors, said a statement from the firm.
Nilesh Ved, Chairman of APPCORP Holding and the owner of Apparel Group, holds the position of Chairman of KORA Properties and is said to bring market knowledge, entrepreneurial expertise, and a track record in building global businesses. His leadership will guide KORA Properties toward sustained growth and value creation across the dynamic real estate landscape of the region, the statement added.
Ved commented, “Apparel Group’s motto is to always create experiences that elevate lifestyle for the community, whether through its offerings in fashion, lifestyle, or service. With KORA Properties, we are extending our brand’s promise into real estate, promising living spaces that nurture dreams, foster growth, and elevate living. Today marks a new chapter, as we continue to innovate and diversify, while staying true to our core values of commitment, quality, and customer-centricity. KORA Properties is founded on the belief that a home is one of life’s most important milestones, and homes are forever. It is not just about bricks, steel, and mortar; it is about creating spaces that become canvases for life’s most meaningful moments and offer ‘Timeless Living’. We are committed to delivering premium residences, offices, and commercial spaces built on transparency, long-term vision, and an unwavering dedication to customer trust.”
KORA Properties aims to redefine modern living by combining its trusted legacy with a forward looking vision. This strategic move aligns with the UAE’s ever expanding real estate landscape and reinforces APPCORP Holding’s position as dynamic and future-ready. KORA Properties’ expansion into real estate underscores the group’s commitment to delivering on its promise of enriching lives, the statement concluded.
Apparel Group launches KORA Properties in UAE Middle East Construction News.
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