BookTok is where romantasy, rom-coms, and horror all collide, but when spooky season rolls around, it’s the creepy, eerie, and supernatural stories that take center stage. Not every buzzy title lives up to the hype, so we pulled the ones that actually deliver. From haunted houses and folk terrors to Joe Hill’s October blockbuster King Sorrow, plus Ali Hazelwood’sMate for readers who like their scares with a little romance, these are the fall releases BookTok will be screaming about (in every sense).
All Trap No Bait — Joseph Worthen (Aug. 5, 2025)
Courtesy of Tortoise Books Publishing
Darkly funny and a little unhinged, Worthen’s Southern Gothic spins a tale of tech paranoia, local folklore, and family secrets colliding in unexpected ways. It’s unsettling without being unrelentingly bleak, making it the perfect pick for readers who like their scares laced with satire.
Play Nice — Rachel Harrison (Sept. 9, 2025)
Courtesy of Penguin Random House Publishers
The queen of fun feminist horror is back, this time with a haunted house story that’s as sharp as it is spooky. With biting humor and a possessed property at the center, Play Nice is perfect for fans who like their horror scary and a little sassy.
Itch — Gemma Amor (Oct. 9, 2025)
Courtesy of Hatchette UK
Creeping dread meets folk horror. Amor’s October release takes a small-town affliction and turns it into something far more sinister. It’s moody, eerie, and perfect for fans of Midsommar and The Ritual.
King Sorrow — Joe Hill (Oct. 21, 2025)
Courtesy of Harper Collins
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Mate — Ali Hazelwood (Oct. 7, 2025)
Courtesy of Penguin Random House
Ok, technically not horror, but hear us out: Hazelwood’s follow-up to Bride dives deeper into her vampire-and-were lore, with more dark intrigue, supernatural politics, and gothic tension. Hazelwood told Harper’s Bazaar that in her vampire series, she focuses on the “science of species” and evolutionary logic behind her supernatural lore, rather than relying solely on magic. For readers who prefer fangs with romance instead of guts with gore, Mate is the cozy-spooky choice this October.
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