POINT LOMA – Curated with care, crafted with style, and served with passion.
That’s the motto of All Aboard Charcuterie & Provisions, which recently set up shop at 2724 Shelter Island Drive. The space was previously occupied by Paragon Deli Cafe, whose owner has since retired.
All Aboard is run by business partners Sibila Reyes and Shauna Brown, Point Loma residents for 20-plus years. According to their website, the business originated from a small and unconventional idea after Brown and Reyes had to alter their professional life paths.
“It is a brand new business for both of us,” said Reyes, noting Brown first started making charcuterie during COVID-associated disruptions. She pointed out that All Aboard does business on both land and sea.
“It’s so many things because you can come in-store and eat a sandwich and have a glass of wine and a small board and a beer,” said Reyes.
“We have a big catering population. You can order boards or boxes or sandwich platters for boats or a party. We also have charcuterie carts with different buckets with charcuterie elements, and people prepare their platters with different meats, cheeses, crackers, and olives.”
All Aboard is also available for rent for events like baby showers and dinners.
Brown talked about how she and Reyes acquired their new space. “We knew we wanted to work together and we knew we wanted to do our own business,” she said. “At first we thought we wanted to do catering that deals with the (boat) charter companies and the yacht clubs and people around here.”
But the business duo initially didn’t have access to a kitchen. “We were looking for a ghost kitchen, but all the ghost kitchens were in East County so it didn’t make sense,” Brown said.
“We do a lot of walking, and this (space) was on our path. One day, we saw a rent sign on Paragon, and we were familiar with it. We knew it was a great location, and we called. The previous owner had retired, closed the doors, and gone to Europe for a few weeks. It was meant to be because it was a great deal for us. We’re next to all the charter companies and the yacht clubs. Now we have a storefront that we didn’t count on.
“Then we got creative and now it’s all aboard,” said Brown, noting All Aboard is “really unique in what we do as we do charcuterie, the sandwiches, the wine, and the beer. But we also do the catering, and we do the rental of the venue as well.”
Of their wine selection, Reyes noted: “We are proud because we have taken the time to select wines that are special at different price points. We want people to know that if they get a bottle of wine with us, it’s a ‘good’ bottle. We don’t have 100 (wines). But the ones we have, most of them are organic wines. We have wines from Spain and Italy and good quality canned wines for the boats.”
“We’ll refresh our wines, as well as what goes on our charcuterie boards with the season,” Brown said.
“Living here, we love the community,” said Reyes. “We know the boat people, and the house people, need certain things and we want to work with the community. There is nothing set in stone. That’s the fun part of this. We can work with whatever people need, whether it’s a big or small board, a vegetable board, or a cart for desserts.”
“We will work with everybody. We say ‘yes,’” Brown said.
“And we love that every day is different and we get to meet more people from this community and everybody has been wonderful,” Reyes added. “It’s good for us and for them.”
All Aboard Charcuterie & Provisions
Where: 2724 Shelter Island Drive.
Shelter Island DriveInfo: allaboardsdca.com, 619-871-3735.
Charcuterie is a branch of French cuisine devoted to prepared meat products, such as bacon, ham, sausage, terrines, galantines, ballotines, pâtés, and confit, primarily from pork. Charcuterie means “cooked meat” in French. It also refers to a shop that sells prepared or cured meats. It often describes a platter or board of prepared meats, cheeses, and other accompaniments.
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