Breaking barriers in M’sian hip-hop ...Middle East

Cultural by : (Daily Sun) -

As one of the few prominent female rappers in Malaysia, the 30-year-old had to carve her own path while navigating the inequality of a male-dominated industry. But that did not prevent Zamaera from charting a course that challenges preconceptions of what a female rapper can achieve.

She was also the first artiste to headline a hip-hop show at Istana Budaya during the 2020 Asean-Korean Music Festival.

More recently, she not only headlined 88Rising x Levi’s first Road to Future Asian Music (FAM) show but also organised her first national tour – The Epiphany Tour.

The Epiphany Tour saw Zamaera performing in six states across the country – Kedah, Penang, Perak, Malacca, Sabah and Sarawak. Fresh from achieving these milestones, Zamaera spoke to theSun about carving out a singular and unique path to stardom.

That was almost nine years ago! I was 21 then and I was the only female in the whole circle. That experience set the tone for my career from then onwards.

I loved being put together with these other strong and creative female figures. And that goes hand in hand with my involvement with Road to FAM. Representing my country alongside other independent Asian artistes is exactly where I belong.

Most definitely! I have always wanted to collaborate with 88Rising since they signed artistes such as Rich Brian, Niki and Milli. I am a third culture kid, so coming from Southeast Asia (SEA) while being exposed to various cultures impacts my artistry and mentality as a whole.

What is something you took away from your time working on Road to FAM?

I have also learned to not panic in a crisis. I remember we had a wardrobe malfunction about the third song in my live performance.

Fortunately, the crowd was supportive. There is something about being completely your own true self I believe people enjoy and respect.

The whole Epiphany Tour came about based on something that did not go as planned. I had initially planned a Japan tour but it ended up being postponed. This was due to issues out of my control.

I learned about each city and connected with like-minded artistes and entrepreneurs all while meeting fans. I could not be where I am without my fans and my amazing team.

It is extremely challenging. It challenges your mental fortitude, patience, focus and discipline. But most importantly, it is extremely humbling. You do not realise all the work that goes behind the scenes until you have done it.

What else are you working towards?

Will we be seeing you at the FAM Festival in Bangkok next month?

Yes, of course. I am so excited to be performing alongside all the talented SEA artistes and representing Malaysia of course. It is going to be the show of a lifetime.

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