Bargain hunters, rejoice! Amazon has announced that its Prime Day event will return again this July. This sale gives Prime members access to some of the retailer’s best discounts on popular products, including items from brands like Apple, Ninja and Kiehl’s.
So whether you’re in the market for a new computer, air fryer or moisturizer, Prime Day is the perfect time to shop. We’ve even found some early deals to get you excited for the big day.
When is Prime Day 2025?
This year, Amazon Prime Day begins at 12:01 a.m. PDT on July 8 and runs through July 11. This marks the first time the event spans four days, so Prime members have 96 hours to take advantage of Amazon’s can’t-miss deals on electronics, kitchen tools, toys, back-to-school supplies, clothing and more.
Prime Day 2025 deals to look out for
Ninja CREAMi Ice Cream Maker
This easy-to-use ice cream maker lets you prepare ice cream, gelato, sorbet, milkshakes and more with the press of a button. It is ideal for making low-sugar, keto, dairy-free and vegan recipes and even lets you mix in candy, nuts and fruit to customize your flavors. Best of all, it’s easy to clean with a dishwasher-safe pint container, lid and paddle.
Apple AirPods (2nd Gen)
With over 24 hours of battery life and the Apple H1 chip to deliver high-quality audio, these are some of the best earbuds you can find. They’re easy to set up with one tap and let you switch easily between listening from your iPhone, iPad, Mac or other Apple device. They also have dual microphones for crystal-clear phone calls.
Revlon One Step Volumizer PLUS Hair Dryer and Styler
Get a salon-quality blowout at home with this easy-to-use styling tool. With ceramic-titanium tourmaline technology, it allows you to dry your hair and add volume with up to 50% less heat exposure for smoother, shinier hair. It works for all hair types, too.
Keurig K-Mini Single-Serve Coffee Maker
This slim pod coffee maker is perfect for smaller kitchens because it takes up so little counter space. It can brew any cup size between 6 and 12 ounces and has a removable drip tray to fit travel mugs up to 7 inches tall. It also has an auto-off feature that turns the machine off 90 seconds after the last brew to conserve energy.
Echo Show 8 with TP-Link Tapo Smart Color Bulb
This bundle pairs Amazon’s popular smart display with a smart light bulb, so you can use the two to automate the lights in your home. The Echo Show 8 has an 8-inch HD touch screen that’s perfect for streaming videos and video calls. The light bulb lets you choose from 16 million colors to customize your lighting for any occasion. You can use voice commands through Alexa to control the light bulb, too.
Other Prime Day 2025 deals to watch for
Apple AirTag, 4 Pack DEWALT Cordless Drill and Impact Driver JBL Flip 6 Portable Bluetooth Speaker grace & stella Award-Winning Under-Eye Mask Ninja AF101 Air Fryer
Prices listed reflect time and date of publication and are subject to change. Check out our Daily Deals for the best products at the best prices and sign up here to receive the BestReviews weekly newsletter full of shopping inspo and sales.
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