EHL Innovation Rewind: Ian Millar on Fixing the Tech Mindset Before Chasing Tech Solutions ...Middle East

At the EHL Open Innovation Summit, we had the chance to speak with Ian Millar, Senior Lecturer at EHL Hospitality Business School. Our conversation focused on why the biggest challenge in hospitality tech today is not the technology itself, but how we think about it. Ian argues that before adopting new tools, the industry must adopt a new mindset. It should prioritize understanding the real problems, embrace frontline insights, and welcome a culture of curiosity and change.

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