Switzerland is the latest destination to join Room Mate Hotels’ expanding European footprint, as the Spanish boutique brand launches its first property in Geneva—signaling a calculated move into the continent’s high-end hospitality market. This strategic entry reflects Room Mate’s broader ambition to grow in affluent, design-conscious city centers across Europe. Backed by strong financial growth, new ownership, and a robust refurbishment program, the Geneva debut positions Room Mate to tap into Switzerland’s premium tourism sector while reinforcing its identity as a stylish, guest-centric alternative in the luxury hotel landscape. In a major milestone for the Spanish hospitality sector, Room Mate Hotels has officially stepped into the Swiss market with the acquisition of its first property in Geneva. This move aligns with the brand’s broader strategic roadmap to reinforce its presence across Europe and comes at a time of impressive revenue growth and international portfolio expansion....
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