Chinese Animation Powers Imax Growth as ‘Ne Zha 2’ Redefines Box Office Potential ...Middle East

In a post-pandemic world where audiences demand premium theatrical experiences, Imax is betting big on the Asian market, with China’s animation boom leading the charge. “Ne Zha 2” has shattered box office records, grossing over RMB14.8 billion ($2.06 billion) in mainland China, according to Maoyan Entertainment data. The animated sequel has been particularly strong for […]

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