USA Swimming Membership Stays Stable In 2024, Predicting Post-Olympic Growth for 2025 ...Middle East

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By Madeline Folsom on SwimSwam

USA Swimming membership has been unpredictable the last few years, with a massive rise in membership in 2022 followed by a significant decline in 2023. USA Swimming released their demographic data for 2024 today, and membership stayed very stable, adding 493 members for a 0.13% increase of their numbers to 376,320.

This is not the first time the organization has not seen a significant increase or decrease. From 2009-2010, they added just 85 members for a 0.0% increase.

USA Swimming is still struggling to regain the numbers they lost during the COVID-19 pandemic. In 2019 they had 411,672 members before a massive drop in 2020 and 2021 as a result of public pools and club teams closing their doors.

The organization is expecting a significant increase in next year’s numbers due to the post-Olympic surge, typically a 4-12% increase.

USA Swimming’s Total Membership Since 2013 (% Change)

2024: 376,3320 (+0.13%) 2023: 375,827 (-4.61%) 2022: 393,970 (+18.9%) 2021: 331,228 (-8.8%) 2020: 363,093 (-11.8%) 2019: 411,672 (+0.1%) 2018: 411,324 (-1.9%) 2017: 419,427 (+5.2%) 2016: 398,585 (-0.4%) 2015: 400,165 (-1.1%) 2014: 404,423 (-0.1%) 2013: 404,940 (+11.5%)

One of the statistics we focused on last year was the member retention rate. In 2023, the rate was the lowest on record dating back to 2019 at 68.9%. This year, that number dropped to 66.9%. 16-year-old girls had the highest retention rate of all the tracked ages and genders with 72.1% renewing their memberships for this year.

Other Key Figures:

Club Membership: In 2024, USA Swimming added 63 club teams, totaling 2,740 teams to increase from the 2,677 clubs in 2023 Minority Percentages: Asian swimmers make up the largest non-white percentage of athletes at 12.5%. Age Distribution: There were more than 41,000 8 and Under swimmers with memberships last year. Zone Distribution: The Western Zone was the Biggest Zone, comprising 25.6% of the athletes. The Southern Zone had 24.9%, and the Eastern and Central Zones both had 24.7%. LSC Size: Illinois was the largest LSC with 15,711 total athletes. Pacific was the next largest with 14,368

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