Breaking records ...Middle East

With its deadly games and desperate characters, Squid Game has captivated Indian audiences. According to a recent study by media consultancy Ormax Media, the second season of Squid Game was not only the most-watched international series in India in 2024, but it also broke all viewing records in this category. With 19.6 million viewers, Squid Game 2 far outstripped its international rivals.

In the international film category, streaming platform Prime Video came out on top, dominating the rankings with its productions. Road House starring Jake Gyllenhaal on Prime Video was the only film to pass the five million viewer mark, reaching six million.

In addition to high ratings, the most-watched international shows also enjoy a high level of likability among viewers. The second season of Squid Game again topped the list of international series most liked by Indian viewers. The most-watched shows are again found at the top of the ranking, with one exception. Although the third most-watched international series, season 2 of House of the Dragon, available on Max, takes second place in the list of most-liked international shows, overtaking the fourth season of The Boys, on Prime Video, which stands in third place. – ETX Studio

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