Accor (unpacked): Raffles, Fairmont and Pullman – Rooted in Legacy, Focused on the Future: The Enduring Power of Accor’s Centennial Brands ...Middle East

With Raffles, Fairmont, Pullman and Orient Express, Accor counts four of the world’s few centennial global hospitality brands within its portfolio. These brands have not only shaped the history of hospitality but also demonstrated enduring relevance by evolving to meet the changing needs of guests and partners. These iconic brands transcend time and generations, embodying resilience and innovation while continuously expanding their horizons and global presence. Accor’s vision is to honor the unique legacies and distinct identities of these heritage brands, thoughtfully evolving them to resonate across multiple generations, all while preserving the timeless qualities that make them so beloved.

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