In the 1950s, France was swept by a right-wing populist movement founded by a rural bookstore owner named Pierre Poujade. Poujade, a Royal Air Force pilot during World War II and a powerful orator, found his business squeezed by taxes and price controls. His complaints struck a note among other small business owners, tradespeople, service providers and farmers who felt oppressed by the government. His individual protest gained traction and ignited a political movement — “Poujadism” — which for a time shook the French political establishment. At its height, Poujade’s movement, the Union de Défense des Commerçants et des Artisans (Union for the Defense of Tradesmen and Artisans) grew
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